Repurchase automation

Drive repeat sales with lifecycle copilot

Engage your customers at every lifecycle stage with personalized journeys that drive repurchases and maximize lifetime value.

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Leverage AI-powered RFM modeling

GrowthOS’s AI-powered RFM (Recency, Frequency, Monetary) modeling groups customers into precise, non-overlapping segments based on their purchase behavior, updating their status in real-time with every interaction. Whether a customer is at risk, needs attention, or is one of your champions, GrowthOS identifies their lifecycle stage and readies them for personalized engagement.

Dynamic segmentation

Track customer purchase recency, frequency, and spending, updating their RFM segment in real-time

Distinct lifecycle stages

Identify unique groups such as “At Risk,” “Promising,” “Regulars,” and “Champions,” so your messaging aligns with each segment’s loyalty level

Customize models

Create your own lifecycle models with any combination of Recency, Frequency and Monetary scores

Automate lifecycle journeys for each segment

Take full control of customer journeys by automating sequences tailored to each RFM segment. With GrowthOS, you can engage “At Risk” customers with incentives, thank “Champions” with exclusive offers, or re-engage promising customers with special invites. Use customizable delays, yes/no conditions, and time windows to optimize every interaction and keep journeys dynamic as customers move between segments.

Targeted journey automation

Tailor your outreach based on each customer’s lifecycle stage, from special offers to early access events

Dynamic conditions

Customers move seamlessly from one journey to another as they progress or regress in their RFM status

Optimized timing

Add delays and set specific time windows to reach customers when they’re most likely to convert

Personalize every message with advanced editing tools

Create powerful, on-brand campaigns using GrowthOS’s drag-and-drop email and SMS editors, allowing you to build custom, dynamic messages for every customer segment. Personalize emails with dynamic variables to speak directly to each customer’s needs, and save templates for future campaigns, ensuring efficiency without compromising on quality.

Drag & drop editor

Easily build custom, visually engaging emails to match your brand style

Dynamic personalization

Add customer-specific variables for relevant, impactful messaging

Multichannel messaging

Send SMS messages at any stage to add another layer of personalized engagement

Unlock advanced growth tactics

Dive into a curated directory of use cases tailored to your industry. Filter by product, team, and lifecycle stage to discover advanced tactics that drive growth with GrowthOS.

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