Overview

Every Intempt bill has three parts:

1. A seat price, set by your plan tier (Free, Pro, Organization, or Enterprise).
2. AI credits, included with every seat and spent on AI operations (Blu chat, content generation, transcription, enrichment, and more).
3. Usage-based meters, billed on top of your plan for volume that exceeds your free monthly inclusion (analytics events, experience and recommendation impressions, and email/SMS/push sends).

One plan structure applies across every Intempt product, marketing, sales, analytics, and design. There's no separate pricing model per product.

📘 Good to know

There's no dedicated billing management screen in the product yet. This article is the current reference for how your plan, credits, and usage-based charges work. For a live view of your organization's own subscription revenue metrics (a different thing, see below), use the Subscription board under Analytics.

Billing cycles

Upgrades take effect immediately and the price difference is prorated. Downgrades take effect at the end of your current billing period, you keep paid features until then.

Plans

Enterprise is a fixed per-seat price, not a custom quote. You pay for SSO, SCIM, and compliance features, not for being on a negotiated contract.

Free

• All product areas included in basic mode, with meter caps (rule-based segments, pre-built dashboards, simple A/B tests, basic pipeline, workflows, sequences, scheduling).
• 100K analytics events, 1K experience impressions, and 1K recommendation impressions included per month.
• Email, SMS, and push sends are pay-as-you-go, no bundled volume.
• No credit card required, no time limit.

Pro

• Custom metrics, custom experiment metrics, and RFM scoring.
• Send from your own domain, no Intempt branding.
• Unlimited workflows, sequences, event types, and segments.

Organization

• Multivariate testing, holdout groups, and statistical guardrails (CUPED).
• Predictive attributes, Next Best Product, and full funnel attribution.
• Approval workflows and shared libraries across teams.

Enterprise

• SSO, SCIM, SOC 2, and ISO 27001 support, plus data residency options.
• Multi-org and white-label support with per-brand domains.
• Dedicated CSM and deliverability tools.

AI credits

Credits are the unit of AI resource consumption: Blu chat turns, content generation, transcription, image and video generation, and data enrichment lookups. Every seat includes a monthly (or, on Free, weekly) credit allocation.

Credit pools

Credits live in four pools, spent in this order (soonest-expiring first): Bonus → Monthly → AI Pass → Top-Up.

Only Top-Up credits carry over. Monthly, AI Pass, and the Free weekly bonus don't roll over. The Free plan's weekly bonus also runs for at most 12 months from when the organization was created, after that a Free org needs to upgrade or buy a top-up pack to keep getting AI credits.

All plans, including Free, run the same AI pipeline. Credit quantity is the only gate, there are no premium-only models or operations reserved for paid tiers.

AI Pass (optional add-on)

AI Pass is a credit subscription that stacks on top of any plan's included credits.

Top-up packs

One-time, non-recurring credit purchases.

What credits buy

Credit cost varies by operation complexity (the model used and how much it processes), so these are representative costs for common tasks, not fixed line-item prices:

Usage-based sends and volume

Beyond your plan's free monthly inclusion, these meters are billed per 1,000 units at a graduated (bracket) rate, the rate per unit drops as volume grows.

Usage meters are billed monthly in arrears, on top of your seat price, regardless of plan tier.

Cancellation

There's no self-serve cancellation flow in the product yet. Canceling reverts your subscription to the Free tier, your account and data stay intact, nothing is deleted.

Use cases

1. Solo founder validating an idea. Free plan, 1 seat: full product access in basic mode, 100K events/mo, and a weekly credit refresh, no credit card needed.
2. Small team that hit the 3-seat Free cap. Move to Pro for unlimited seats at $24/seat/mo, with 250 credits/seat/mo instead of the weekly bonus.
3. Sending marketing email from your own domain. Requires Pro or higher, Free sends are Intempt-branded.
4. Running a multivariate experiment or a holdout group. Requires Organization, these aren't available on Free or Pro.
5. Team wants a shared credit pool with approval controls before a journey goes live. Organization adds approval workflows and shared libraries on top of the higher credit allocation.
6. Enterprise buyer needs SSO, SCIM, and a signed DPA. Enterprise is still a fixed $99/seat/mo, not a custom quote, plus dedicated support.
7. Heavy AI usage that outpaces the plan's monthly credits. Add AI Pass (from 500 credits/mo at $55) instead of upgrading seats, it stacks on any plan.
8. One-off spike in AI usage this month only. Buy a one-time top-up pack rather than committing to a recurring AI Pass tier.
9. High-volume sender past the free inclusion. Email, SMS, and push sends bill per 1,000 beyond the free monthly cap, at a rate that drops as volume increases.
10. Downgrading after a busy quarter. The downgrade takes effect at the end of the current billing period, paid features stay active until then.

Where to go next

• Subscription & Billing Overview: the analytics board that tracks your organization's own subscription revenue, a different surface from this article.
• Access management: how organization and project roles control who can be invited as a seat.
• Organizations & projects: how organizations and projects structure your account.
• Glossary: definitions for Credit and other platform terms.