Stop piecing together lead routing by hand.
The GTM Engineer agent scores leads by fit and engagement, routes to the right rep, and automates every stage. No Clay-consultant hire required.
0.0on G2Why teams leave
Why marketing teams are leaving Clay
Real complaints from real users, pulled from review platforms, community forums, and customer migration calls.
Clay is powerful. It is also a spreadsheet with dozens of enrichment providers stacked on it. Most teams end up hiring a Clay consultant to build the workflows, or spending weeks learning it.
Clay stops at the enriched row. Once you have a scored, enriched list, you export to Outreach, HubSpot, or Salesforce. Two systems, two bills.
Clay credits stack. Each provider costs. Waterfall enrichment is expensive if you send in volume.
Who is this comparison for?
Intempt vs Clay
Clay is the deepest enrichment table on the market. Intempt runs enrichment plus the whole sales motion, no consultant required.
AI Agents
What Blu does that Clay can't
GTM Engineer
Scores leads, routes to the right rep, automates every stage
Clay produces the scored list. GTM Engineer scores AND routes AND kicks off the sequence, in the same platform.
SDR
Runs sequences on the enriched, scored leads
Clay hands off to your sequencer. The SDR is already in the same workspace.
Switching from Clay is easier than you think
Most teams are fully migrated and live within a week.
01
Export Clay tables and enriched lists
Pull your enriched contact lists and the scoring logic. We translate scoring rules to the GTM Engineer's scoring model.
02
Connect first-party product and site data
The GTM Engineer combines enrichment with your first-party signals. Scoring improves as behavioral data flows in.
03
Cancel Clay once the GTM Engineer covers your plays
When the scoring and routing match what Clay produced, cancel and roll the credits into Intempt seats.
Enrichment without the consultant tax.
Clay Explorer is $149/mo before credits. A mature Clay workspace with waterfall enrichment runs $1K-$5K/mo. Intempt Org for 5 seats is $245/mo with enrichment included.
Assumptions: 5-seat GTM team, enrichment, scoring, routing, sequences(pricing checked August 2026)
Their cost
With Intempt
Save $555/mo (69% less)
Source: clay.com/pricing (public), community estimates
Connect every trusted source.
Plug into the tools your team already runs on.
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Your customer data stays yours, and stays secure.
In the words of50+ live tenants.
We were losing visitors before they signed up. Intempt's personalized experiences changed that - we started meeting people where they were instead of guessing. Once they're in, Intempt's automated email takes over and keeps the relationship moving. Acquisition and retention finally feel like one connected motion instead of two separate problems.
Jim Stromberg, CEO
StockInvest
Case Study
StockInvest needed to turn anonymous traffic into registered users before any retention strategy could work. With Intempt's Experiences, they personalized the anonymous visitor flow, surfacing the right content and CTAs to boost signup conversion. Once users signed up, automated Journeys nurtured them through onboarding and deeper engagement, steadily increasing lifetime value.
Frequently asked questions
No. Clay has the deepest enrichment provider coverage. Intempt covers the common providers plus first-party product signals, which most teams find more predictive.
Still evaluating?
See how Intempt compares to others
Explore more side-by-side breakdowns before you decide.
Intempt vs Apollo
Apollo gives you a prospect database and a light CRM. Intempt runs the whole SDR-to-close motion on one customer context.
Intempt vs 11x
11x sold autonomous AI SDRs. Deliverability tanked, replies collapsed, CRM got polluted. Intempt puts humans on strategy and agents on staged execution.
Intempt vs Outreach
Replace Outreach per-seat pricing with AI cadences, built-in CRM, meeting notes, and scheduling in one platform.
Your GTM. Hired.
You set the strategy. Agents run the plays. Nine AI agents across design, marketing, sales, and analytics. One customer context, tracked from first pixel to final dollar.