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Intempt

Get a competitor briefing without anyone manually checking their site every week

Competitive intel usually means someone remembering to check five different sources on a Friday. This runs it as a scheduled agent and delivers a structured briefing to Slack instead.

Salesworkflow-builderB2BSaaSAdvanced8 steps2 outputs
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Workflow Step
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What it does

A weekly scheduled AI agent monitors competitor websites, review sites, social, and news for material moves - pricing changes, feature launches, big customer wins, leadership changes - and summarizes them into a structured briefing posted to Slack.

You get

a weekly structured competitive intel briefing in Slack

How it works

1

Build the Competitive Monitoring Workflow

Create Workflow

Create a workflow 'Weekly competitive intel' scheduled to run every Monday morning. Goal: replace the manual 'check what competitors did this week' task with a structured AI-generated briefing the product and sales teams can consume in 3 minutes.

Produces:Workflow
2

Scheduled Trigger

configure_workflow_wait_until_step

Configure scheduled trigger: Every Monday at 7am local time. Skip if workspace is paused or no competitors are configured. Track last-run timestamp so weekly scrapes only fetch new content since prior run.

Produces:Step
3

Loop Through Tracked Competitors

configure_loop_step

Configure loop step that iterates over a configured list of competitor domains (configurable per workspace — typically 3-7 named competitors). For each competitor, run the subsequent scrape + analyze steps. Rate-limit between iterations to be polite to sources.

Produces:Step
4

Scrape Competitor Surfaces

configure_web_scrape_step

Configure web scrape step for each competitor: pricing page, product/features pages, blog (last 7 days), changelog/release-notes page, careers page (hiring signals), G2/Capterra review summary, recent press releases. Respect robots.txt; cache to avoid re-fetching unchanged content.

Produces:Step
5

AI Analyze for Material Changes

configure_ai_research_step

Configure AI research step that compares this week's scraped content to last week's snapshot and flags material changes. Material = pricing changes, new features announced, leadership changes from careers/about pages, big customer wins from press releases, sentiment shifts on review sites, hiring trends suggesting product-area expansion. Outputs structured per-competitor briefing: what changed, what didn't, what to watch.

Produces:Step
6

AI-Draft Briefing Summary

configure_write_with_ai_step

Configure AI write step that consolidates per-competitor findings into a single weekly briefing. Structure: (a) Top 3 most material competitive moves this week, (b) Per-competitor highlights, (c) Watch-list for next week (developing stories), (d) Recommended responses (e.g. 'Competitor X just launched [feature] — our differentiator is still Y; product marketing may want to update positioning'). Tone: factual, concise, scannable.

Produces:Step
7

Post to Slack #competitive-intel

configure_slack_step

Configure Slack step that posts the briefing to the configured competitive-intel channel (e.g. #competitive-intel). Format: rich block layout with sections, links to source pages, and a thread for team discussion. Tag product + marketing leads for major moves.

Produces:Step
8

Validate and Publish

publish_workflow

Validate and publish. Monitor: weekly briefing delivery (must not fail silently), team engagement (reactions, threads), and accuracy (occasional human spot-check that AI correctly identified material changes).

Produces:Workflow

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In the words of50+ live tenants.

Jim Stromberg, CEO at StockInvest

“We were losing visitors before they signed up. Intempt's personalized experiences changed that - we started meeting people where they were instead of guessing. Once they're in, Intempt's automated email takes over and keeps the relationship moving. Acquisition and retention finally feel like one connected motion instead of two separate problems.”

Jim Stromberg

CEO, StockInvest

Eric Gardner, COO at FieldsUSA

“Intempt helped us turn real browsing and purchase signals into personalized experiences that drive repeat buying. We finally have one system that sees the whole customer journey.”

Eric Gardner

COO, FieldsUSA

Tadas Kertenis, Co-founder at Hoperfy

“With Intempt, we built a signal-led pipeline driven by real behaviors. Follow-ups are triggered by intent signals instead of timelines, so we only focus on users who are truly engaging.”

Tadas Kertenis

Co-founder, Hoperfy

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