18% is roughly the SaaS trial-to-paid benchmark. Without a number to compare against, your own rate floats in a vacuum. This tracks weekly conversion using real trial-end semantics, benchmarked against that 18% line.
Report produced by this recipe.
Tracks weekly trial-to-paid conversion rate using real subscription_created.trial_end semantics, plotted against an 18% industry benchmark line.
a weekly trial-to-paid conversion report with benchmark
Configure and materialize the report described below.
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