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A striped lighthouse on a rock sending beams of light over the waves.

Make every visit feel personal.

Personalize pages around real customer behavior and let Blu use those signals to shape each visit.

Start for free
Point at any element and publish a personalized version
G2
0.0on G2
10B+events
500M+users
7+years profitable
50+enterprises

Personalize on real behaviour.

Point to any element, choose who should see it, and let Blu help shape the experience.

  • Edit any element in a visual editor
  • Preview it on the live page first
  • Publish without waiting for a sprint
Personalize on real behaviour

Keep every experience connected.

Your app can ask what to show and render it using the same rules as your website.

  • Run it on iOS, Android, web, or your backend
  • Skip the separate mobile product
  • Follow the same person from app to site and back
Keep every experience connected

Show people what matters now.

Add a nudge, tooltip, widget, or video where it helps the user move forward.

  • Pick from four in-app surfaces
  • Render each one from a JSON flag, so no release
  • Target them the same way you target a page
Show people what matters now

Make the first impression count.

Your server chooses the variant before the page renders, so visitors see the right version from the start.

  • Decide it server-side, ahead of the render
  • Keep it safe for search crawlers
  • Read live behavior instead of a stale list
Make the first impression count

Give every feature more customer context.

A flag can return a boolean, string, number, or JSON payload that your experience can use.

  • Serve a boolean, string, number, or JSON
  • Keep one person on one answer
  • Kill it instantly if something goes wrong
Give every feature more customer context

Keep what works working.

Turn a winning variant into a permanent rule without exporting it or rebuilding the experience.

  • Promote a winner inside the same suite
  • Skip the export into a separate tool
  • Keep the rule serving on every visit after
Keep what works working

Use cases built for the metrics that matter.

Three outcomes teams measure from day one.

RFM tiers, churn risk and a journey triggered when the tier changes

Wired into the toolsyour team already opens.

Slack, Stripe, Twilio, SendGrid, Gmail, Google Calendar, Firebase, Apache Kafka, AWS. Blu Agent operates them for you without a browser tab.

See every integration
JavaScript
Node JS
Apple
Stripe
Gmail
Google Calendar
Google Meet
Twilio
SendGrid
Slack
Amazon SES
Webhook
Apache Kafka
Amazon S3
Firebase Cloud Messaging

Teams love it

They stopped stitching tools andhired one system.

Jim Stromberg, CEO at StockInvest
StockInvest
“Acquisition and retention finally feel like one connected motion instead of two separate problems.”

Jim Stromberg

CEO, StockInvest

Eric Gardner, COO at FieldsUSA
FieldsUSA
“We finally have one system that sees the whole customer journey.”

Eric Gardner

COO, FieldsUSA

Tadas Kertenis, Co-founder at Hoperfy
Hoperfy
“With Intempt, we built a signal-led pipeline driven by real behaviors.”

Tadas Kertenis

Co-founder, Hoperfy

Frequently askedquestions.

Choose the change, set the audience, let Intempt run it, then keep what works.

Not the way most tools do it. They hide your page while the test loads, then show it again once they are ready, which is where the delay and the flash both come from. Intempt picks the variant on the server before the page draws, so there is nothing to hide and nothing to wait for.

Sources

* CUPED (Controlled-experiment Using Pre-Experiment Data) achieves 7-45% variance reduction depending on covariate selection. Deng et al. (Microsoft Research, 2013); Eppo, Statsig documentation (2024-2025).

Intempt Marketing

One version per visitor, live this week.

Connect your sources in minutes. Ship your first personalized experience and measure lift the same day. Nothing goes live until you publish it.

Start for free