Test the single most-cited AOV lever in ecommerce CRO

A cart-page progress bar showing how close someone is to free shipping is the top-cited AOV-lifting test in current CRO content, but the lift depends on your own margins and threshold. This measures it directly.

Analyzeexperiment-strategistEcommerceStandard1 step1 output

Experiment

Website experiment created on /experiences.

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What it does

Tests a cart-page free-shipping progress bar (e.g. '$12 away from free shipping') against no progress bar at all.

You get

a measured AOV impact of a free-shipping progress bar

How it works

Configure Website Experiment

Run Experiment

Follow the two-path setup below: configure the experience top-level (Path 1), then author the variant content (Path 2).

Produces:Experiment

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