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Performance Marketer

The Budget Reallocator

Model budget transfers between platforms, with projections labelled

terminal
$ npx skills add sidchaudhary/gtm-skills/skills/performance-marketer/the-budget-reallocator
No signupMIT licensedView source
About

What it does

Names donors and recipients across both platforms and models three transfer sizes.

You'll know it's time when...

The split between platforms was set by history rather than by evidence, and nobody has re-tested it.

How it works

Run it in three steps

0110 sec

Install

Copy the install command above and run it in your project.

02instant

Ask Claude

Ask for what you need in plain English, no prompt tuning required.

03seconds

Get the output

Claude returns a structured artifact aligned to your ICP and voice.

When to reach for it

The split between platforms was set by history rather than by evidence, and nobody has re-tested it.

What it does

Names donors and recipients across both platforms and models three transfer sizes. Ranks on marginal rather than average cost, because average tells you what a line has cost, not what the next dollar into it will cost. Proposes; moves nothing.

Full SKILL.md preview couldn't load right now. View source on GitHub.

Part of the Performance Marketer pack

This is one of 30 Performance Marketer skills. They chain - the order you run them in changes what you get, and running one in isolation usually means re-answering setup another skill already captured. Will AI replace performance marketers? walks the whole pack in the order the skills actually chain.

Install

Two ways to run it.

Pick your Claude surface. Both paths take under a minute.

Prefer one command? npx skills add sidchaudhary/gtm-skills installs the whole set via the community skills CLI. If you'd rather not run a third-party CLI, use either path below to install the ZIP directly.
claude.ai or Claude Desktop
Upload as a zip in Capabilities
Paid plan
  1. Open Settings, then Capabilities
  2. Turn on code execution if it isn't already on
  3. Upload the .zip you downloaded
Requires a Pro, Max, Team, or Enterprise plan. Not available on the Free plan.
Claude Code
Drop the folder, it auto-loads
Any plan
  1. Unzip the download
  2. Drop the folder into ~/.claude/skills/ (or .claude/skills/ in a project)
  3. Claude Code finds it automatically
$ ls ~/.claude/skills/
your-new-skill/

Questions about The Budget Reallocator

Everything you need before installing, plus how the skill actually behaves once Claude picks it up.

Names donors and recipients across both platforms and models three transfer sizes. Ranks on marginal rather than average cost, because average tells you what a line has cost, not what the next dollar into it will cost. Proposes; moves nothing. It's a Claude Agent Skill - a folder with a SKILL.md file and reference material - so Claude loads the methodology on demand when you ask for what you need in plain language, instead of you pasting a template.

Skills are the free tier. The platform is the full stack.

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