The week right after activation is when a user is most receptive to going deeper into the product. This segment isolates users who activated in the last 7 days so expansion messaging lands while that momentum is still fresh.
Segment created on /segments.
Segments users who completed activation in the last 7 days, isolating a warm cohort that's newly ready for deeper feature adoption or expansion messaging.
a newly-activated-users segment
Open the segment authoring surface, name the segment, and apply the rule below.
Tell Blu what you need. It builds the segment, content, journey, and dashboard in minutes.
Sign up freeDual score: SEO for search engines, AEO for AI assistants.
Performance, SEO, mobile, and security in one score.
Account-level engagement (rolled up from all users on the account) tracked over time — identifies expansion vs. churn-risk accounts.
Plan-limit-to-upgrade funnel built from real subscription state-change events with per-step time-to-convert.
Natural-language-to-SQL and automated anomaly detection moved from demo feature to production expectation. Here's what's real, backed by McKinsey and Mastercard data, and what to do about it.
8 real tools for monitoring whether ChatGPT, Perplexity, and Google AI Overviews cite your brand, from a free Otterly.AI tier to enterprise-grade 10-engine coverage from Profound.
You set the strategy. Agents run the plays. Seven AI agents across design, marketing, sales, and analytics. One customer context, tracked from first pixel to final dollar.
