You can lose lots of small accounts while revenue retention looks fine, or the reverse. This tracks logo and revenue retention as two separate lines every month, broken down by plan tier.
Report produced by this recipe.
Tracks monthly paid retention with logo retention and revenue retention reported separately, plus a plan-tier comparison layered on top.
a paid user retention report
logo vs. revenue
Configure and materialize the report described below.
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Account-level engagement (rolled up from all users on the account) tracked over time — identifies expansion vs. churn-risk accounts.
Plan-limit-to-upgrade funnel built from real subscription state-change events with per-step time-to-convert.
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You set the strategy. Agents run the plays. Seven AI agents across design, marketing, sales, and analytics. One customer context, tracked from first pixel to final dollar.
