By the time a churn risk shows up on a renewal call, it's already too late to fix. This segment flags active accounts whose health is already deteriorating, while there's still time for a CSM to step in.
Segment created on /segments.
Builds a live segment of active accounts showing measurable health deterioration, so CSMs get a standing intervention list instead of finding out at renewal time.
a churn-risk accounts segment
Open the segment authoring surface, name the segment, and apply the rule below.
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Account-level engagement (rolled up from all users on the account) tracked over time — identifies expansion vs. churn-risk accounts.
Plan-limit-to-upgrade funnel built from real subscription state-change events with per-step time-to-convert.
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