A PDP with a high view count and a low add-to-cart rate looks fine until you trace where people actually go - browsing similar, searching again, or just leaving. This traces the real forward path.
Report produced by this recipe.
Traces the forward path from every product-detail-page view, splitting into add-to-cart, browse-similar, re-search, or exit, using real page_viewed events.
a product-detail-page forward path report
Configure and materialize the report described below.
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Account-level engagement (rolled up from all users on the account) tracked over time — identifies expansion vs. churn-risk accounts.
Plan-limit-to-upgrade funnel built from real subscription state-change events with per-step time-to-convert.
Natural-language-to-SQL and automated anomaly detection moved from demo feature to production expectation. Here's what's real, backed by McKinsey and Mastercard data, and what to do about it.
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You set the strategy. Agents run the plays. Seven AI agents across design, marketing, sales, and analytics. One customer context, tracked from first pixel to final dollar.
