Cold to closed. Every conversation handled.
For SDRs and AEs. Builds your cold outbound sequence, manages every inbound channel with AI drafts, and keeps your pipeline healthy from one inbox connected to your CRM.
3 skills. Cold to closed. Every conversation handled.
Click Invoke on any skill to run it live in Blu.
Cold Outbound Campaign
8 ACTIONS
Target segment, 5-step plain-text sequence, personalized content, deliverability config, snippet library, performance tracking.
- —Define target segment by industry, size, role
- —Build 5-step plain-text sequence over 14 days
- +6 more
Builds: Target Segment · 5-step Email Sequence · Snippet Library +2 more
Inbox & Conversation Management
8 ACTIONS
Multi-channel inbox, AI drafts, routing rules, snippet library, CRM auto-logging, chat handling.
- —Configure multi-channel inbox
- —Generate AI drafts from deal context
- +6 more
Builds: Inbox Routing Rules · AI Draft Templates · Snippet Library +2 more
Deal Management
6 ACTIONS
Pipeline health review, follow-up tasks, meeting prep briefs, forecast, expansion signals, weekly summary.
- —Review every open deal and flag stale ones
- —Generate follow-up tasks
- +4 more
Builds: Pipeline Health Review · Follow-up Tasks · Meeting Prep Briefs +3 more
How it works
A consistent pattern across every skill.
Define your ICP
Industry, company size, role, no existing deal, not recently contacted — Blu builds the target segment.
Blu researches and personalizes
Funding signals, hiring activity, tech stack — Blu pulls account intel before drafting the first word.
Multi-touch sequence is written
Cold intro, different angle, social proof, value-add, breakup — all 5 steps written with real personalization tokens.
Replies route and responses draft
Blu categorizes replies by intent and drafts contextual follow-ups for rep review. No copy-pasting needed.
Frequently Asked Questions
Explore the other 8 specialists
Outreach Rep is one of 9. Each agent owns a piece of the GTM motion — from research and outreach to lifecycle and revenue ops.