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Intempt
A brass periscope rising out of the waves with a glowing lens.

See where revenue comes from and what it is doing.

MRR, expansion, contraction, and churn on the same profile as the event stream, tracked by the Data Analyst agent. No separate ChartMogul.

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G2
0.0on G2
10B+events
500M+users
7+years profitable
50+enterprises

The goal is revenue, not traffic.

Every source, campaign and UTM connected to the purchases and subscriptions it produced, so budget goes on what works rather than what generates sessions.

  • Source to LTV in one viewTraffic source, first purchase and lifetime value on one chain.
  • UTMs tied to revenueAttribution lands on money rather than on clicks.
  • CAC and payback per sourceEach acquisition source carries its own cost and its own payback period.
The goal is revenue, not traffic

Your MRR story, fully connected.

Stripe subscription data joined to your behavioral event stream: new, expansion, contraction and churned MRR live, with the behavior behind each movement - no handoff to a separate billing-analytics tool.

  • MRR movements from StripeExpansion, contraction and churned MRR read live from billing.
  • Cohorts by acquisition monthEach month's subscribers tracked as their own cohort.
  • Converters against churnersThe behavioural pattern that separates the two, stated rather than implied.
Your MRR story, fully connected

Which trials actually convert.

Trial data joined to product events, so you can see which in-trial actions correlate with paid conversion and which cohorts are quietly failing - flagging churn risk is a skill the Data Analyst agent already runs on every subscriber.

  • Trial to paid, end to endStripe status and product behaviour on the same funnel.
  • Which trial month convertsAnd which one churns fastest, by cohort.
  • Churn probability per subscriberRe-scored from live behaviour rather than set at signup.
Which trials actually convert

What subscription analytics tools cover

ToolEntryReads
ChartMogulFree to $10K MRRBilling across Stripe, Chargebee, Recurly, CSV
Baremetrics~$129/moStripe-native, plus Recover dunning
ProfitWell / Paddle RetainFreeBilling, monetized through Retain
Intemptn/aBilling and product behavior and acquisition source

Every established tool in this category reads the billing system. That is genuinely enough to answer what your MRR is and how it moved. What billing data cannot tell you is what the customer was doing in the product in the six weeks before they cancelled, or which acquisition channel produced the cohort that churns fastest. Those need the event stream joined to the invoice.

Worth noting that ChartMogul, the most complete tool in the category, now describes itself as a subscription intelligence stack rather than subscription analytics.

Sources: vendor pricing and positioning pages, read 2026-08-13.

Explore more ways Intempt drives revenue.

Connected outcomes across the platform.

Marketing attribution

Teams love it

They stopped stitching tools andhired one system.

StockInvest

Acquisition and retention are one connected motion. Personalizing the path before signup only pays off when the same system carries the user through onboarding afterward.

Anonymous traffic was not turning into registered users, and acquisition and retention were run as two separate problems. We ran Experiences on the anonymous visitor flow to put the right content and CTAs in front of each visitor, then handed new signups to automated Journeys for onboarding and deeper engagement.

455,396

users instrumented

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FieldsUSA

Judge experiments on revenue per visitor instead of conversion rate. A variant can win on conversions and still lose on revenue, and repeat buying only shows up when the whole journey is in one view.

High-intent shoppers browsed a large, specialized outdoor catalog, and browsing, product interest and purchase history sat in different places. We unified them into one customer view, then ran real-time personalization, intent-based segmentation and timely follow-ups on top of it, judging experiments on revenue per visitor.

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Hoperfy

Build the pipeline on observed signals. When follow-ups trigger on intent, the team spends its time on the users who are genuinely engaging.

Static lead lists and timeline-based follow-ups were hiding who was actually engaging. We ran a signal-led outbound pipeline where follow-ups fire on real behavior: outbound replies, onboarding progress and product usage.

Read the full research

Frequently askedquestions.

Revenue analytics connects marketing, product and billing data so you can see which sources produce revenue and what that revenue then does. It differs from traffic analytics, which stops at sessions, and from subscription analytics, which stops at the invoice.

Intempt Analytics

One number everyone can agree on.

Connect Stripe and your site. Revenue by source and live MRR movement are both populated before your next revenue review.

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