Free customer journey mapping tool.
Map your customer journey from your ICP and known touchpoints. You get a five-stage map with pain points, and inferred steps are flagged for you to check. In Blu, the Lifecycle Marketer builds the live journey from your real events, and activates it only when you approve.
How to use the customer journey mapping tool
It takes three steps and every output renders on this page so you can copy or export it right away.
Describe your ideal customer
Write who the customer is and what you already know about their journey, like the channels they find you on and the touchpoints they hit.
Generate the journey map
The customer journey mapping tool returns five stages, each with goals, actions, touchpoints, pain points, and opportunities. Inferred steps are flagged for you to check.
Open it inside Intempt
This page draws the map once. In Blu, the Lifecycle Marketer turns every stage into a live segment and every touchpoint into a journey step, then runs it as a standing play with your approval on what sends.
Use in Claude
Blu AgentWho it's for
- GTM and product teams mapping a new ICP's journey
- Teams mapping multiple personas or segments at once instead of one ICP at a time
What's in the download
SKILL.md- The same 5-stage map structure from the browser tool (awareness through retention/expansion) and its Gaps to Validate flagging for anything inferred, plus instructions for mapping multiple ICPs in one pass.
How to install it
- Open Settings, then Capabilities
- Turn on code execution if it isn't already on
- Upload the .zip you downloaded
- Unzip the download
- Drop the folder into
~/.claude/skills/(or.claude/skills/in a project) - Claude Code finds it automatically
your-new-skill/
What you need
- Claude Desktop or claude.ai (Pro, Max, Team, or Enterprise for claude.ai upload)
- Claude Code: no plan restriction
Try it with
“Use the customer-journey-generator skill to map the journey for: marketing managers at 50-200 person B2B SaaS companies”“Read these 3 ICP descriptions and generate a journey map for each”
Prefer an instant answer? Run it now above.
What you get from the customer journey mapping tool
What it does on this page, and what it does inside Intempt.
A customer journey map generator that starts from your ICP
- Describe the customer, their situation, and how they find you
- Known touchpoints and channels ground the map in what's real
- No CRM or analytics connection is needed
Five stages, from awareness to retention
- Awareness, consideration, decision, onboarding, and retention or expansion
- Each stage names pain points, opportunities, and a moment of truth
- Anything inferred is flagged as a gap to validate, not shown as fact
Turn every stage into a live segment
- Each stage runs its own filter logic and freshness rule
- Signup, activation, and paid stop being invisible steps
- A contact resurfaces the moment their fit changes
Wire the journey into a runnable play
- Every touchpoint becomes a journey step with delays and channels set
- The Trial Activation recipe ships a working version of the middle stages
- Nothing sends until you approve the step
Questions about thecustomer journey mapping tool.
Teams love it
They stopped stitching tools andhired one system.
StockInvest
“Acquisition and retention finally feel like one connected motion instead of two separate problems.”
Jim Stromberg
CEO, StockInvest
FieldsUSA“We finally have one system that sees the whole customer journey.”
Eric Gardner
COO, FieldsUSA
Hoperfy“With Intempt, we built a signal-led pipeline driven by real behaviors.”
Tadas Kertenis
Co-founder, Hoperfy
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